Debra Prinzing

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Episode 311: The Bloom Project’s Heidi Berkman and the healing influence of flowers

Wednesday, August 23rd, 2017

Through flower donations from farms and wholesalers, and through tens of thousands of volunteer hours, The Bloom Project brings flowers into the lives of people in hospice and end-of-life care.

The phrase “flowers feed the soul” is one you often hear, on greeting cards, on hand-painted signs, in all sorts of sentiments.

And in the opinion of today’s guest, flowers not only feed the soul and spirit, they play an important nurturing role in health care. My guest today, Heidi Berkman, is the founder and president of The Bloom Project. Based in Portland, Oregon, The Bloom Project has been giving the gift of fresh floral bouquets to hospice and palliative care patients since 2007. 

I’m posing with Heidi Berkman (left), who runs The Bloom Project, driven by the mission to harness the healing power of flowers. We gathered earlier this week for a  “Seattle Whirlwind” auction package to which Slow Flowers donated a workshop at the Seattle Wholesale Growers Market.

Heidi reached out to me to introduce herself several years ago, and then, through our mutual friend Christina Stembel of Farmgirl Flowers, I really got to spend time with Heidi, both talking about the floral business, but also doing fun things like when all three of us traveled to Detroit last October at Lisa Waud’s invitation to speak at Detroit Flower Week.

Volunteers make hundreds of bouquets each week for delivery to hospice caregivers. (c) Byron Roe Photography

The first time Heidi and I actually met in person was April of 2016, when I was in Portland to speak at the Portland Garden Club’s annual flower show. Heidi put together a tour and reception for me to learn more about The Bloom Project, and to meet key board members and volunteers, as well as to see the beautiful workshop and studio headquartered at Teufel Holly Farm, just west of Portland. Donated by Larry Teufel, flower farmer and nurseryman, the space is akin to what you’d see at any large production facility, with tall work tables, great light, and plenty of cooler space for the flowers. Pretty impressive to see where The Bloom Project’s volunteers receive and processes donated stems of flowers and foliage, as well as where the gift bouquets are created, packaged and prepared for delivery to the ultimate recipient.

Heidi and I have been talking about when would be an ideal time to feature The Bloom Project on the Slow Flowers Podcast and with our mutual travel schedules, we waited until now. This week, I’ll be hosting a fun event as a Slow Flowers donation to The Bloom Project. At the annual Bouquets of the Heart auction that benefits the organization, I joined Larry Teufel in donating a “Seattle Whirlwind” day-of-flowers package for five guests.

Larry Teufel (left, with me) flew the auction package winners and their guests to Seattle (from Portland), on his beautifully-restored classic aircraft.

This week, Larry, who pilots his own plane, flew the winning bidder and a few of her friends to Seattle . . . I hosted them on a tour of the Seattle Wholesale Growers Market, which gave me a chance to talk about the mission of Slow Flowers and the importance of supporting local, seasonal and sustainable flowers, and the people who grow and design with them.

Debbi, Susan, Debra (me), Leianne and Susan — showing off our bouquets in Seattle as part of the auction package benefitting The Bloom Project.

We had a short design session and everyone left holding a bouquet with a story. I think that story — the story of showing compassion through flowers — is what The Bloom Project is all about — and Heidi is a powerful communicator for her cause and mission.

Before we get started, let me tell you a little more about The Bloom Project.

The project started in Heidi’s Central Oregon garage, beginning with a few flowers and a few volunteers who wanted to create something special — bringing beauty and joy to those in end-of-life care. Many, including Heidi, had experienced the loss of a loved one in hospice care, and recognized that they could make use of resources (flowers) that would otherwise be tossed out.

Photos (c) Byron Roe Photography

Over the last decade, The Bloom Project has continued to grow and support hospice and palliative care agencies across the state of Oregon, with the Portland Metro area as its base. Volunteer teams have flourished, supporting the organization’s goal of serving additional patients and families.

Donated workspaces, supplies and equipment, provide a wonderful place for volunteers to come together to create hundreds of beautiful bouquets each week. The Bloom Project relies on a committed group of floral and community partners who support its efforts and mission.

Heidi has twenty-five years of meeting and event planning experience with a strong background in retail marketing and extensive nonprofit experience. Her deep appreciation for the work of hospice comes from the personal experience of watching a loved one being cared for.

She has always enjoyed working with flowers and says she is grateful to be able to create bouquets with donated flowers that can provide encouragement to others instead of being discarded. Heidi’s passion for The Bloom Project has motivated her to share the story and spread the word about the power of flowers.

The Bloom Project’s Bouqets of the Heart event takes place on October 27, 2018, in Portland.

Her vision for the organization is to continue to network people and resources in communities where hospice and palliative care organizations are serving patients and their families during end-of-life care. This simple act of kindness can be given by gathering a team of committed volunteers, sourcing flowers and supplies, establishing a workspace and obtaining the support of the surrounding community to provide in-kind products and services along with financial contributions to support the growth and impact of the organization.

Details on The Bloom Project’s Bouquets of the Heart event, October 27th, in Portland. Maybe I’ll see you there!

Thanks again for joining me today. My take-way from this conversation with Heidi is that we shouldn’t ever discount the impact that flowers have in the lives of our community, team members, customers, and clients. These are more than luxury goods, more than perishable indulgences. A flower contains the expression of life and beauty — and can touch the heart and the senses where words may not be adequate.

The Slow Flowers Podcast has been downloaded more than 225,000 times by listeners like you. Thank you to each one of you for downloading, listening, commenting and sharing. It means so much.

If you value the content you receive each week, I invite you to show your thanks and support the Slow Flowers Podcast with a donation — the button can be found on our home page in the right column. Your contributions will help make it possible to transcribe future episodes of the Podcast.

Thank you to family of sponsors:

Certified American Grown Flowers. The Certified American-Grown program and label provide a guarantee for designers and consumers on the source of their flowers. Take pride in your flowers and buy with confidence, ask for Certified American Grown Flowers.  To learn more visit americangrownflowers.org.

Arctic Alaska Peonies, a cooperative of 50 family farms in the heart of Alaska providing high quality, American Grown peony flowers during the months of July and August. Visit them today at arcticalaskapeonies.com

Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Find them at seattlewholesalegrowersmarket.com

Longfield Gardens provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Visit them at lfgardens.com.

Syndicate Sales, an American manufacturer of vases and accessories for the professional florist. Look for the American Flag Icon to find Syndicate’s USA-made products and join the Syndicate Stars loyalty program at syndicatesales.com.

Johnny’s Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds — supplied to farms large and small and even backyard cutting gardens like mine. Check them out at johnnysseeds.com.

Association of Specialty Cut Flower Growers. Formed in 1988, ASCFG was created to educate, unite, and support commercial cut flower growers. It mission is to help growers produce high-quality floral material, and to foster and promote the local availability of that product. Learn more at ascfg.org

I’m Debra Prinzing, host and producer of the Slow Flowers Podcast. Next week, you’re invited to join me in putting more American grown flowers on the table, one vase at a time. And If you like what you hear, please consider logging onto Itunes and posting a listener review.

The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization.

The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. Learn more about his work at KineticTreeFitness.com.

Music Credits:

LaBranche
by Blue Dot Sessions
 
Wholesome 5
by Dave Depper
Additional music from:

audionautix.com

Slow Flowers wins Silver Award from Garden Writers Association

Tuesday, September 29th, 2015

15-silver-logoI’m thrilled to announce the news that Slow Flowers has earned a 2015 Garden Writers Associaiton SILVER AWARD in the Newsletter/Bulletin/Brochure Category for our Infographic:

“Where Do Your Flowers Come From?” 

A very special thanks to my design collaborator Willo Bellwood of Metric Media for her amazing talent. Her graphic sensibilities translated this multilayered concept into a powerfully visual piece.

“Where Do Your Flowers Come From?” communicates the facts, fallacies and data about the source of flowers – and inspires consumers to source domestic and local flowers.

Here is our award-winning piece. I encourage you to share it with your own audiences:

Please feel free to use this graphic to promote the Slow Flowers Movement to your own community of flower farmers, florists and customers.

Please feel free to use this graphic to promote the Slow Flowers Movement to your own community of flower farmers, florists and customers.

Week 23 // Slow Flowers Challenge

Saturday, June 13th, 2015
Sea holly (Eryngium sp.) looking dazzling!

Sea holly (Eryngium sp.) looking dazzling!

This week’s arrangement comes to you courtesy of a special event in which I participated to benefit the King County Library Foundation.

Called an “Author Salon,” the private gathering was one of several offered at the Library Foundation’s recent annual Literary Lions Auction. Library supporters  Elaine & John Hogle  and  Felicia Dixon & Lucas Hoban  hosted the Author Salon last weekend at theBellevue Botanical Garden – one of my very favorite public gardens in the Seattle area. Landscape architect Liz Browning of Swift Company also participated by leading a tour of the newest garden BBG installations area designed by her firm.

The Author Salon team, standing, from left: Felicia, Liz and Elaine; I'm seated in front.

The Author Salon team, standing, from left: Felicia, Liz and Elaine; I’m seated in front.

What a beautiful venue! I was asked to talk about Slow Flowers, the book, as well as the slow flowers movement to source domestic and local flowers rather than rely on imports.

Local flowers and the Slow Flowers book go together well!

Local flowers and the Slow Flowers book go together well!

My publisher, St. Lynn’s Press, generously donated copies of Slow Flowers so that everyone in attendance took home a signed copy. And all the proceeds of the afternoon benefit the King County Library Foundation. Cindy Sharek and Andrea Quigley of the Foundation ensured that we had a lovely reception to hear the message of supporting literacy education!

And about the flowers you see here. I asked – and received special permission – to cut from the famed Perennial Border at the Bellevue Botanical Garden for my demonstration.

While you might think I focused on which blooms to choose first, it was the oak leaf hydrangea that caught my attention before anything else.

My vase had a fairly wide opening of about 7 inches, so I needed larger, structural branches and leaves as my design’s starting point. Plus, I absolutely love the hydrangea’s stage right now. The leaves are large and supple and the flowers are still in bud so they’re the same color green and the foliage.

Susy Hutchison took home the Slow Flowers bouquet.

Susy Hutchison took home the Slow Flowers bouquet.

See my entire plant list below. As I was basically designing on the fly, (I only clipped the blooms 30 minutes before the event!), it occurred to me that I had three primary hues and three secondary hues of blooms — and naturally, that gave me an organizing structure to discuss a bit of color theory.

I had a few longtime friends in the audience who surprised me by attending, people I hadn’t seen for years!

How cool that my friend Susy Hutchison, former news anchor for KIRO-TV (CBS affiliate) won the doorprize to take home my arrangement. Seriously, it was not a fix!

Susy reported to me that the bouquet was “still going strong,” one week after she brought it home. Yes, folks, that’s another great reason for sourcing locally – your arrangement’s vase life will be extended!

The finished "color wheel" bouquet - clipped just steps away from our event.

The finished “color wheel” bouquet – clipped just steps away from our event.

Three sets of complements: Blue & Orange; Purple & Yellow; Red & Blue (with lots of green thrown in for good measure)

Three sets of complements: Blue & Orange; Purple & Yellow; Red & Blue (with lots of green thrown in for good measure)

Three sets of complements: Blue & Orange; Purple & Yellow; Red & Blue (with lots of green thrown in for good measure)

Three sets of complements: Blue & Orange; Purple & Yellow; Red & Blue (with lots of green thrown in for good measure)

Here's that essential oak leaf foliage

Here’s that essential oak leaf foliage

Here is the recipe, with all ingredients from the Perennial Border at Bellevue Botanic Garden:

  • Oak leaf hydrangea foliage & flowers (Hydrangea quercifolia)
  • Lady’s mantle (Alchemilla mollis)
  • Red/Maroon: Astilbe
  • Green: Allium ‘Hair’ (a mutation of  A. sphaerocephalon)
  • Orange: Geum (Geum chiloense) possibly ‘Totally Tangerine’
  • Purple: Catmint (Nepeta sp.)
  • Yellow: Yarrow (Achillea millefolium)
  • Blue: Sea holly (Eryngium amethystinum)
  • Bonus stems: I added a few beautiful stems of pale orange and yellow foxglove
The lady's mantle and oak leaf hydrangea blooms add a touch of lime.

The lady’s mantle and oak leaf hydrangea blooms add a touch of lime.

Flowers for Brooklyn (Farmed in Hudson Valley), with Tiny Hearts Farm and Taproot Flowers (Episode 189)

Wednesday, April 15th, 2015
Tiny Hearts Farm of Copake, NY - a Hudson Valley cut flower farm destined for big things!

Tiny Hearts Farm of Copake, NY – a Hudson Valley cut flower farm destined for big things!

Luke Franco, one half of Tiny Hearts Farms

Luke Franco, one half of Tiny Hearts Farm.

Jenn Elliott, one half of Tiny Hearts Farms.

Jenn Elliott, one half of Tiny Hearts Fars.

I’ve often talked about the exciting changes we’re experiencing with the Slow Flowers Movement as a “cultural shift,” not a Trend.

I credit sustainability expert and founder of Ci: conscientious innovation, Kierstin DeWest, the very first guest of this podcast in July 2013, for teaching me this concept. Trends are often momentary; cultural shifts are significant, meaningful and long-lasting changes in the marketplace.

There is a cultural shift taking place that is redefining the relationships consumers, florists and flower farmers have with one another. This is happening at all levels of the flower pipeline, from U.S. Flower Farms large and small seeking Certified American Grown status to brand and label their flowers – in order to satisfy the demands, especially at the mass market – for transparency in flower origin, to the grassroots efforts, region by region, to connect the people who grow flowers with the people who design and sell them.

READ MORE…

Slow Flowers cited in Center for the Future of Museums’ “TrendsWatch 2015”

Sunday, April 5th, 2015
Please feel free to use this graphic to promote the Slow Flowers Movement to your own community of flower farmers, florists and customers.

Please feel free to use this graphic to promote the Slow Flowers Movement to your own community of flower farmers, florists and customers.

Out of the blue recently, an editor for the American Alliance of Museums’ annual TrendsWatch publication contacted me for permission to reprint the Slow Flowers‘ “Where do your flowers come from?” infographic in the organization’s 2015 annual report.

I really had no idea how this illustrious association of cultural institutions planned on using the infographic, but of course, I said YES.

TrendsWatch2015 features a report on "Slow Consumerism."

TrendsWatch2015 features a report on “Slow Culture.”

The publication just landed in my in-box and I have to say, it’s pretty impressive.

Each year, the TrendsWatch report highlights top trends that the Center for the Future of Museums staff and advisors believe are highly significant to museums and their communities.

The story of “Slow Flowers” appears in an article titled “Slooow: better a tortoise than a hare,” which highlights slower cultural experiences in all consumer categories.

In addition to the Slow Culture section, the TrendsWatch report cited Ethical Consumerism (which has a lot of connections to Slow Flowers, as well), Personalization, Rising Sea Levels, Wearable Technology and Open Data as subjects of importance to the Museum community.

Here’s a PDF of the article: Trendswatch 2015. You can download a PDF of the entire TrendsWatch report here after completing a short registration form.

 

‘Tis the Season for SLOW FLOWERS

Thursday, December 25th, 2014

Merry Christmas and Happy Holidays from Seattle, Washington!

I was gifted a flat of paperwhites in bloom this week – one lonely bulb per pot – crying out for some equally lovely companions in a holiday arrangement. So yesterday, I clipped from here and there in the garden and created this trio of vases to adorn our Christmas dining table tonight.

Three vases filled with festive and LOCAL vines, leaves, branches, blooms, buds and JOY!

Three vases filled with festive and LOCAL vines, leaves, branches, blooms, buds and JOY!

The paper whites started it all - and I sought pretty plants with winter interest to accompany them.

The paper whites started it all – and I sought pretty plants with winter interest to accompany them.

In addition to the paperwhites, here’s what the vases contain:

  • Pieris japonica (Lily-of-the-valley shrub)
  • Camellia in bud
  • Bay tree stems
  • Daphne odora in bud
  • Dusty Miller
  • Viburnum x bodnantense ‘Dawn’
  • Variegated Ivy
  • Evergreen fern fronds
  • Narcissus (Paperwhites)

 

As I prowled through my mostly dormant landscape, each one of these plants reminded me how much I have to value in the winter garden. If you plant for four seasons, with intentionality, those woody ornamental shrubs really deliver! I found myself thinking: “Make more room for Pieris!” as I only have three and they’re relatively young shrubs. But those chains of blooms, deep pink and delicate, are simply sublime dangling out of the vases.

Close up, the tangle of stems reflects a perfect moment in time - in my garden and in the season.

Close up, the tangle of stems reflects a perfect moment in time – in my garden and in the season.

The Daphne – only planted two years ago next to the backyard patio where I will smell its fragrance in winter – well, I gingerly snipped three stems, each with a bud – and each from a lower/back part of the shrub. I still want to enjoy Daphne outdoors, as well as indoors!

I gaze at the Viburnum ‘Dawn’ every day – it’s just outside my office window and such a welcome a note of color – intense pink! – in December and January. Even the Dusty Miller, marginally winter hardy here in Seattle, had hung on long enough to give me a silvery cluster of soft leaves for each vase.

I’m launching a new project next week, appropriately called “The Slow Flowers Challenge” – and so making this holiday trio of arrangements has been my warm-up exercise.

If you’re ready to join me, start collecting your vases, eyeing botanicals in your landscape or neighborhood, and dreaming about a year of flowers in your life.

Happy Day, dear friends.

merrychristmas2014

Digging Deep for Flower Lovers: A cyber book party, complete with gardening giveaways

Tuesday, December 2nd, 2014
Let's Play With Flowers! Fran Sorin tells us about floral design without rules in "Digging Deep."

Let’s Play With Flowers! Fran Sorin tells us about floral design without rules in “Digging Deep.”

I’m one of those accidental bloggers who breaks most of the rules when it comes to what supposedly makes a garden blog successful.

For one thing, I write posts that are probably far longer than the experts advise.

Another thing: I am completely oblivious to key words, SEO, tags, metadata, etc. – all those tricks to get Google and other search engines to pay attention.

And finally, I write for my own pleasure rather than to merely sell or persuade. If I like something, I’m usually compelled to share it with the universe; and even if no one comments or clicks through, well, that’s no big deal. It makes me happy and that’s what stimulates me to create a post.

The just-released, 10th Anniversary Edition of "Digging Deep." Read on to find out how you  can enter to win!

The just-released, 10th Anniversary Edition of “Digging Deep.” Read on to find out how you can enter to win!

So today, I am thrilled that the stars have aligned to accomplish two things at once — to share something that inspires me (and, I hope, you, too!) and to celebrate the publication of Fran Sorin’s 10th Anniversary Edition Digging Deep, a personally engaging book that gets to the heart, soul and “why” that lures us into a meaningful connection with nature, plants and gardening.

Today’s post is part of a “virtual book party” involving seven veteran garden bloggers, writers far more experienced than I am in the art and science of this craft. I was touched that Fran invited me to be part of the Cyber Book Party, all the more because I am smitten with this book.

I received no compensation or products for participating, although Fran sent me a review copy of Digging Deep (which is now a little used, because I’ve turned down page corners and underlined some of my favorite passages).

In honor of Digging Deep’s Cyber Book Party, Fran has priced the e-book at .99 while the giveaway is live. Yes, you read that correctly: 99-cents!

Here’s a little more about this book:

Observe a peony - this flower is one of Fran's first childhood impressions of nature and the garden.

Observe a peony – this flower is one of Fran’s first childhood impressions of nature and the garden.

If you’re yearning to get out of the rut you’re in and cultivate more meaning and connection in life, Digging Deep offers the encouragement and tools to make it happen. Overflowing with tips, exercises, and resources, this instructive and inspirational guide is even more vital in today’s technology obsessed culture than when first published 10 years ago.

From Fran, you’ll learn how to bloom right along with your garden and use gardening as a conduit for beginning to experience creativity as a rich and dynamic lifetime journey.

The 7 Stages of Creative Awakening will take you through the steps of removing self-doubt and replacing it with strategies that will help you trust your instincts, let your imagination run wild, take risks, envision and design the garden of your dreams, reclaim your playfulness, and live the life you’re meant to— one filled with joy, well-being, and creativity.

A diminutive bouquet, gathered from my former  Southern California garden and arranged in a tiny toothpick cup.

A diminutive bouquet, gathered from my former Southern California garden and arranged in a tiny toothpick cup.

And here’s one of the book’s “exercise” assignments that charmed me (I’ll tell you why later).

p. 35-37

“This is probably the most loved exercise we do in my workshops – I call it Playing With Flowers. Take a trip to your local farmer’s market, supermarket, street vendor, or florist. If you can possibly buy locally grown, sustainable flowers, please make the effort to do so [THANKS FRAN!]. Pick out as many different flowers as your budget allows. Just let your eye go to what it likes and add them to your bunch. Ideally, you want at last three different varieties of flowers in a range of colors as well as some greenery and other fillers like berries or branches.

smclippersIMG_3807When you get home, remove any excess leaves and trim the bottom of the stalks on the diagonal. It’s easiest and most efficient to use a pruner, which you can find moderately priced at any gardening center. Place the flowers in a sink filled with cool water with the bottom of the stems submerged.

Go through your cabinets and take out any kind of vases or containers you have that could hold flowers. Think outside the vase – you can use teakettles, jars, glasses, cachepots, or pitchers. And don’t limit yourself in terms of size – even the smallest tumbler or toothpick holder can look lovely holding the top of one blooming rose.

Now comes the fun part. Put on some music you love, turn off your phone, and just let yourself play with different variations of arrangements. Experiment with a variety of combinations and see what you like and dislike. Notice how colors, shapes, and textures of leaves and flower petals work together. If you start one arrangement and don’t like it, take it apart and start again. There are no rules here – no boundaries, no goals you need to strive toward. I know there are countless books and articles out there about how to create lovely flower arrangements, but that’s not what this is about. You don’t have to be a professional florist here. In fact, striving for any kind of perfection negates the whole point. This is about letting yourself go and playing, trusting your eye, and noticing all the interesting things you come up with.

You may find that the critical voices in your head are quick to sabotage –

“I can’t do this.”

“This is too hard for me. I’m not good at things like this.”

“This is stupid. Why am I bothering?”

This is all the product of the ego, rising up to make sure your spirit stays buried – right where the ego likes it, thank you very much. Notice how much you question and censor yourself. Let your kinder inner voice (it’s in there somewhere!) lead you through and nudge you into letting go and being in the moment. Remember, you don’t have to do this brilliantly. You don’t even need to do it well. You only need to do it for the sake of the childlike soul within.

This exercise has so many benefits. It shows you how to start trusting your instincts, allows you to develop an awareness of color, texture, shape, and form (which you’ll need later on), forces you to slow down and be in the moment, and opens you up to experimenting and exploring – all essential elements in the process of creating and gardening.

When you’re finished with your arrangements, place them in various spots in your home where you’ll see them often. Change the water and trim the bottom of the stems every day to continue your interaction with them and keep them fresh. Living with these flower combinations will give you a taste of their beauty in the micro so you can begin to cultivate your aesthetic appreciation for them in the bigger picture later on.”

Fran’s lovely exercise is one I’ve personally used many, many times. I just didn’t know to call it “Playing With Flowers”! My experience with flowers has been so similar to the one Fran suggests to her readers.

Yes, my lifelong love of lilacs dates back to a favorite childhood practice of playing at the base of an overgrown Syringa vulgaris shrub - and inhaling the fragrance.

Yes, my lifelong love of lilacs dates back to a favorite childhood practice of playing at the base of an overgrown Syringa vulgaris shrub – and inhaling the fragrance.

In the introduction to my book Slow Flowers. I wrote about my year-long, weekly ritual of clipping and gathering stems, arranging them in just-the-right vase, and photographing the finished bouquet:

. . . Slow Flowers reflects life lived in the slower lane. My family, friends and professional colleagues know that it’s almost impossible for me to do anything slowly. I’m the queen of multitasking; I just can’t help myself. There are too many exciting opportunities (or bright, shiny objects) that command my interest. But this “year in flowers” was altogether different. I can only compare it to the practice of praying or meditating. I didn’t realize that those few hours I spent each week, gathering and choosing petals and stems, arranging them in a special vessel, and then figuring out where and how to capture the finished design through my camera lens, would be so personally enriching.

    I used all my senses. Unplugged, away from electronic distractions, I studied the form, line, texture, subtle color and utter uniqueness of each stem. What a gift to slow down and experience the moment. I don’t know much about ikebana, the Japanese art of arranging flowers, but I understand that silence and contemplation of nature are part of its practice. I experienced something similar. Slow Flowers forced me to work at a decidedly different pace as I embraced creativity, fearlessly.

    I learned about my own preferences, design style and ability to look at the world of floral ingredients in an unconventional way. I learned that I really am a floral designer. Like me, you don’t have to earn a certificate from the London School of Floral Design to create seasonally-inspired bouquets. You can find local blooms in your or your friend’s garden, or from the fields, meadows and farm stands of local flower growers. Each bouquet tells a story about one moment in time, about Grandmother’s cherished flower vase or the fleeting memory that returns with a whiff of lavender or lilac. That’s one of the intangible gifts of bringing flowers into our lives.

. . . Gardeners are especially qualified in the art of floral design. After all, we have an intimate relationship with our plants, their bloom cycle, their natural form and character – and their seasonality. We also know what colors and textures we like when combined in the landscape. A vase can be a little garden, its contents gathered and arranged to please the eye.

       So give it a try. Design a bouquet. Channel your inner floral designer and begin your own year with slow flowers.

Author, designer, visionary Fran Sorin

Author, designer, visionary Fran Sorin

Playing With Flowers can cost little or nothing to try, especially if you step outdoors and gather seasonal gifts from your own backyard.

Here are some more goodies that might make your day.

Thanks to the support of others fans of  Fran Sorin’s “Digging Deep,” we have several giveaways for you to try and win.

In addition to entering here, you actually have seven chances to win by visiting all the participating bloggers:

1. Dee Nash – www.reddirtramblings.com

2. Helen Yoest- www.gardeningwithconfidence.com

3. Jenny Peterson- www.jpetersongardendesign.com

4. Rebecca Sweet- www.harmonyinthegarden.com

5. Brenda Haas- www.bggarden.com

6. Fran Sorin- www.gardeninggonewild.com

The “Digging Deep” giveaway ends on Monday, December 8th at midnight Eastern Time. Winners will be announced on Tuesday, December 9th. Here are the rules:

1. Post a comment here on my blog, sharing an enduring, personal flower memory. For me, that “dig deep” flower memory is the color, soft texture and intense perfume of the common lilac, Syringa vulgaris, which reminds me so vividly of a Connecticut garden of my childhood. Share yours in the comment section below and you will be entered into the drawing, which takes places next week.

2. By making a comment here on debraprinzing.com, you will be entered into each of two drawings:

Blog_Seed_Giveaway_000_4239.jpg_-_Baker_Creek_Seeds-_Cyber_Giveaway-_19_hand_picked_selections_of_veggies_and_flowers 10818534_10205168719757714_1314615647_n.jpg-_Authentic_Haven_Brand_Soil_Conditioner

Prize #1Baker Creek Heirloom Seeds — 19 handpicked varieties of veggies and flowers- valued at over $50. PLUS, a 3-pack selection of Authentic Haven Brand Tea, a premium soil conditioner  that’s safe for all garden, indoor plants and soil types. Makes an excellent foliage spray.

FullSizeRender[1].jpg_-_Nature_Innovations_Photo_of_Container

Prize #2 – Nature Innovations- www.natureinnovations.com — a new product line for indoor and outdoor gardening that provides plants with the most realistic look of nature with out chopping down a tree.

Molded from live trees Nature Innovations planters are made from a high density polyurethane, lightweight, UV resistant, and incredibly durable.  All Nature Innovations planters are individually had painted and are 100% made in the USA. The prize includes four planters/containers  (retail $149).

Thanks for your participation! And no matter what level of a gardener or a floral designer you I challenge you to try “Playing With Flowers” as you Dig Deep into your relationship with the earth.

A visit to Flower School New York and a lesson with Emily Thompson

Tuesday, November 4th, 2014

“So much of design is done in selection of materials. I want a flower arrangement to feel like you’ve dug through the wilderness to find a treasure.”

Last month at Flower School New York, the Emily Thompson workshop was abuzz with beauty and creativity.

Last month at Flower School New York, the Emily Thompson workshop was abuzz with beauty and creativity.

flower-school-ny-logoI spent a few days in NYC earlier this month and today I want to share one of the highlights of that visit.

Lots of amazing goodness came from my 55 plus-or-minus hours in New York, but one of the BEST experiences was my visit to meet the folks at Flower School New York.

As pretty as a flower shop, the Flower School New York is located on West 14th Street in NYC.

As pretty as a flower shop, the Flower School New York is located on West 14th Street in NYC.

Look what I found in the front window display!

Look what I found in the front window display!

If you have a trip to NYC planned at any time in the future, I recommend checking the class schedule at Flower School New York. I did just that about two months ago, as I began to plan a series of meetings with editors and Slowflowers.com members in the city. Turns out, on Oct. 23rd, the amazing Emily Thompson was scheduled to teach a workshop on sculptural floral design.

I signed up immediately. And lucky for me, I grabbed one of the 25 or so spaces in the 2-hour class.

Emily Thompson (left), Flower School founder Eileen Johnson (right). In the background you'll notice the rest of the leadership team.

Emily Thompson (left), Flower School founder Eileen Johnson (right). In the background you’ll notice the rest of the leadership team — Calvert Crary, Beth Was Horta and Brittany Bosch.

The staff at Flower School New York knew I was going to be there that night and they created a surprise window display featuring my book Slow Flowers.

They also had copies on display in the charming retail area just inside the storefront that faces West 14th Street. A huge bouquet of thanks to Founder Eileen Johnson, as well as Executive Director Calvert Crary, Operations Manager Brittany Bosch and Instructor Beth Was Horta for making me feel incredibly welcome.

And then, there was Emily.

What a great workshop - and great instruction from Emily Thompson!

What a great workshop – and great instruction from Emily Thompson!

You know how you are dying to meet someone you admire and THEN, miraculously, they kinda want to meet you, too? That delightful scenario happened to me years ago with a writer I idolize, Scott Calhoun.

The same thing took place when Emily and I were introduced. What? I couldn’t believe it! We were destined to meet sooner or later, but Flower School New York facilitated it.

Emily at work, using bittersweet to create a matrix for her design (NO Foam!). Note, she's wearing one of Janna Lufkin's "Raw Materials" aprons, which I love!

Emily at work, using bittersweet to create a matrix for her design (NO Foam!). Note, she’s wearing one of Janna Lufkin’s “Raw Materials” aprons, which I love!

I loved studying with Emily. Every single word out that comes out of her mouth is inspiring. It made me feel as if I was taking a Master Class in a MFA program. Emilyisms:

“I want to make things that are impractical. That are surprising to me.”

“The proportions I design with are more akin to the natural garden or landscape. I’m looking for powerful contrast, for things that resist one another. That draw the eye in and push it away.”

I’ve got some great news: Emily invited me to visit her brand new shop on Beekman Street, so the following morning we squeezed in a shared cup of tea/coffee and a tour of the new digs. I asked permission to turn on the recorder (natch) and Emily agreed. So stay tuned for an Emily Thompson podcast episode later this year! And Flower School New York’s Eileen Johnson has promised to let me interview her in the coming year, too!

For now, just enjoy my photos from that magical evening.

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Here’s how to stay in touch witn Flower School NY

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A sweet Slow Flowers vignette.

Here's my arrangement, what fun!

Here’s my arrangement, what fun!

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Made-in-USA work aprons from Janna Lufkin’s “Raw Materials” are ready for purchase at Flower School New York.

The secret garden at Flower School New York.

The secret garden at Flower School New York.

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A beautiful fall urn.

“I love to work with seasonal flowers, with things of our landscape. And then I’ll add bits of the exotic.”

Slow Flowers on Toxic Free Talk Radio

Tuesday, October 7th, 2014

It was a blast today to meet another Debra – Debra Lynn Dadd – aka “The Queen of Green,” the leading voice in toxic-free living and host of “Toxic Free Talk Radio.”

I joined her today on the air for a lively hour discussing what’s “green” and “not green” about the floral industry. You can listen to the entire interview here.

FLA-Grown - yes, it's good to know the source of your flowers and greens!

FLA-Grown – yes, it’s good to know the source of your flowers and greens!

Debra is based in Clearwater, Florida, so I wanted to send her something locally-grown for her vase. A huge thanks to Erik Hagstrom, of Albin Hagstrom & Sons,, a Florida-based foliage farm located just north of Orlando, for getting in on the act.

A member of Slowflowers.com, he offered to send some of his farm’s gorgeous and lush greenery to Debra.

Something awesome happened, and it was completely unscripted: The box from Albin Hagstrom arrived during our on-air interview and Debra went a little bonkers (in a good way) raving about the goodies she received.

That was the perfect way to demonstrate what American grown is all about.

Here’s how Debra arranged the foliage after we wrapped up the interview:

A 100% Florida-Grown Bouquet

A 100% Florida-Grown Bouquet

And here are the American-grown, Florida-grown botanicals she received – thanks Erik Hagstrom and everyone at Albin Hagstrom & Sons:

Magnolia and varietgated Leyland cypress wreath.

Magnolia and varietgated Leyland cypress wreath.

Greenery grown in Florida!

Greenery grown in Florida!

More greenery . . .

More greenery . . .

Even more . . .

Even more . . .

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PS, Albin Hagstrom & Sons is also a charter member of the Certified American Grown labeling program – so proud to be associated with this All-American flower farm!

 

 

SLOW FLOWERS Podcast: Flowers as Food for the Soul — Transitioning from food-farming to flower-farming, with Goose Creek Gardens (Episode 161)

Wednesday, October 1st, 2014

a visit to Goose CreekI’m so pleased to share this week’s interview with you, a conversation with mother and daughter duo — Margie Dagnal and Kate Dagnal of Goose Creek Gardens in Oakdale, Pennsylvania, a boutique specialty cut flower farm just outside Pittsburgh.

Margie led us on a tour through the farm, including a stop at the Limelight Hydrangeas.

Margie led us on a tour through the farm, including a stop at the Limelight Hydrangeas.

I first met Margie virtually, when she contributed to the Slow Flowers campaign on Indiegogo earlier this year.

And then, if that wasn’t enough, she gave me an incredible gift by contributing flowers that two other Slowflowers.com friends Jimmy Lohr and Jonathan Weber of Green Sinner incorporated into a lovely floral arrangement for my Pittsburgh-based publisher St. Lynn’s Press. PS, Jimmy, Jonathan and Margie refused to take a penny from me either. These people are all so generous!

When I visited Pittsburgh in August, I had arranged to spend a morning at Green Sinner, touring the very cool urban cutting garden and floral studio that Jonathan and Jimmy own (you can hear our podcast interview here).

Here's that lovely Green Sinner arrangement featuring Goose Creek Gardens flowers, an Indiegogo "perk" for St. Lynn's Press offices in Pittsburgh.

Here’s that lovely Green Sinner arrangement featuring Goose Creek Gardens flowers, an Indiegogo “perk” for St. Lynn’s Press offices in Pittsburgh.

Those two cooked up a delightful surprise and arranged for Kate and Margie to make their Goose Creek Gardens “delivery” during my visit. It was a Thursday morning and while I knew I was about to be part of a weekend conference, a little voice in my head was saying: “You can’t leave Pittsburgh without making a visit to Goose Creek Gardens.”

And lo and behold, Jonathan and Sam Rose, who tends to the Green Sinner cutting garden, offered to pick me up and drive me out to Goose Creek Gardens for a weekend visit. We toured the farm, wandered down to the bottom of the property, along the paths, into the high tunnels and more, all the while chatting constantly about this beautiful bloom and that one.

Katie and Margie are super passionate about growing flowers. Flowers were once a secondary crop to Goose Creek’s main endeavor – growing veggies and herbs. For years, while Margie and her husband Mark, a landscaper, produced salad greens and other delicacies for Penn’s Corner Farm Alliance, young Katie grew flowers.

The flower fields at Goose Creek Gardens.

The flower fields at Goose Creek Gardens.

The Geese of Goose Creek Gardens...livin' the good life!

The Geese of Goose Creek Gardens…livin’ the good life!

This year, things have changed, thanks to several issues: From pressure on farmers’ market food prices to seasonal flooding that affected some of Goose Creek’s fields, not to mention Kate’s lifelong obsession with growing cut flowers . . . all these incidents gave them several signs to move into flowers 100 percent of the time.

Katie is now a grownup – a young mom who works side-by-side with her parents running Goose Creek Gardens as a cut flower farm.

Katie and Margie shared photographs of some of their “Friday Night Romance” bouquets for you to enjoy. These are part of an ongoing series of bouquets that Katie creates at the end of each week, to share with her followers and other #farmerflorist friends on Facebook and Instagram. I think they are pretty darned romantic – and beautiful!

 

Friday Night Romance from September 26th

Friday Night Romance from September 26th

Friday Night Romance on denim.

Springtime Friday Night Romance on denim.

Friday Night Romance from July 25th

Friday Night Romance from July 25th

A lovely dahlia takes center stage.

A lovely dahlia takes center stage.

Intense hues add up to a gorgeous Friday Night Romance bouquet.

Intense hues add up to a gorgeous Friday Night Romance bouquet.

I hope you learn as much as I did by hearing this interview. And here’s how you can follow Goose Creek on other social platforms:

Goose Creek Gardens on Facebook

Goose Creek Gardens on Instagram

Up next week: a conversation with the inimitable Kelly Norris, who shares his passion – and genius – about a lesser-known category of his favorite flower: The miniature tall bearded iris. Kelly is the award-winning author of A Guide to Bearded Irises and I’m so excited to introduce him to you in a very lively conversation.

Listeners like you have downloaded the Slow Flowers Podcast more than 21,000 times. If you like what you hear, please consider logging onto Itunes and posting a listener review. My personal goal is to put more American grown flowers on the table, one vase at a time. I promise that when you tune in next week, you’ll hear another insightful and educational episode of the Slow Flowers Podcast.

The Slow Flowers Podcast is engineered and edited by Hannah Holtgeerts and Andrew Wheatley. Learn more about their work at hhcreates.net.