Debra Prinzing

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Archive for the ‘Gardening’ Category

Episode 651: Growing and Designing With Fragrant Flowers with Stefani Bittner of Homestead Design Collective

Wednesday, February 28th, 2024

Today, you’re invited to inhale and enjoy the fragrance of flowers, herbs, and foliage. Stefani Bittner of Homestead Design Collective uses sensory plants as a way to immerse her clients in nature. She is the co-author of forthcoming book, “The Fragrant Flower Garden: Growing, Arranging, and Preserving Natural Scents,” and we’re delighted to learn from her.

Alethea Harampolis (L), Stefani Bittner (R) - photo by David Fenton
Alethea Harampolis (L), Stefani Bittner (R) – photo by David Fenton
The Fragrant Flower Garden
The Fragrant Flower Garden

Welcome to Stefani Bitter, returning for her second appearance on the Slow Flowers Podcast. A garden designer and Slow Flowers member, Stefani is the owner of Homestead Design Collective, based in Lafayette, California. Follow the link below to listen to my 2017 interview with Stephanie on the publication of Harvest – Unexpected projects using 47 extraordinary garden plants.

Modern potpourri
Modern potpourri

She appeared on the episode with co-author Alethea Harampolis, and they have collaborated on the new book, “The Fragrant Flower Garden: Growing, Arranging, and Preserving Natural Scents” (Ten Speed Press, 2024). The Fragrant Flower Garden invites gardeners and growers to design with fragrance in mind and encourages readers to choose plants that can be smelled, awakening the senses.

Garden by Homestead Design Collective
A garden for all the senses, including fragrance, designed by Homestead Design Collective

By connecting people with fragrance in the garden and vase – or by preserving fragrance for longer enjoyment — we have a richer, more visceral relationshp with nature, they authors say. This means making floral teas, natural perfumes, flower tinctures, modern potpourris, and more applications for scented plants. The idea of creating beauty products from the garden appeals to anyone who desires a non-synthetic alternative to the plethora of chemicals used in beauty and bath products. “Keep in mind that scent is subjective, emotive, and personal,” Stefani points out.

The Garden Eclectic
The Fragrant Flower Garden

I’m a huge fan of this book and its mission – to engage with plants through the senses – especially scent. When Robin Avni and I were collecting our top themes for the 2024 Slow Flowers Floral Insights & Industry Forecast, we wanted to include fragrant flowers and gardens. Stefani generously shared a preview of the new book, along with photography by David Fenton, which we highlighted in Insight #7 – the Garden Eclectic. In our insight, we encouraged flower farmers, gardeners, and florists – to lead with fragrance as a way to engage customers’ emotional memories with the scent of flowers.

the Fragrant Flower Garden
Soaking in the citrus orchard

“You can preserve the scent, perhaps making a flower tincture. You can make perfume, a hydrosol, or an updated potpourri,” Stefani suggests and several projects are included in the book to introduce the idea of “preserving fragrance.”

As Stefani and Alethea write, floral customers are not farmers, but they are inspired by the farm, and they want to translate what they see into their lifestyle. “Just like food, they want to enjoy garden scents, and that’s what really speaks to them about those sensory bouquets.”

Find and follow Homestead Design Collective on Instagram

Take a virtual tour of Trulli Trazzonara, Stefani’s vacation rental in Puglia, Italy. Talk about agrotourism! I am so enchanted by this destination and how she plans to integrate her design and teaching into an Italian lifestyle!


Thank you to our Sponsors

This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.

Thank you to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com.

Thank you to Rooted Farmers. Rooted Farmers works exclusively with local growers to put the highest-quality specialty cut flowers in floral customers’ hands. When you partner with Rooted Farmers, you are investing in your community, and you can expect a commitment to excellence in return. Learn more at RootedFarmers.com.

Thank you to Johnny’s Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds — supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnyseeds.com.


Slow Flowers Podcast Logo with flowers, recorder and mic

Thank you for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com


Debra in the Slow Flowers Cutting Garden
Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography

I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. Thanks so much for joining us today and I’ll see you next week!


Music Credits:

Drone Pine; Gaena; Rue Severine
by Blue Dot Sessions
http://www.sessions.blue

Lovely
by Tryad 
http://tryad.bandcamp.com/album/instrumentals
http://creativecommons.org/licenses/by-sa/3.0/

In The Field
audionautix.com

Episode 649: Flowers as Art: Botanical Couture and Floral Installations with Jennifer Reed of Jennifer Designs

Wednesday, February 14th, 2024

Happy Valentine’s Day everyone – if you’re listening on February 14th, it’s the day we released Episode 649. I hope you’ve had a great one.

Jennifer Reed of Jennifer Designs
Jennifer Reed of Jennifer Designs

Today’s guest, Jennifer Reed of Jennifer Designs based in Mullica Hill, New Jersey, regularly conjures up amazing botanical displays at the Philadelphia Flower Show, the largest indoor garden show in the country. Today, she’s joining me to preview America in Bloom, her most ambitious exhibit ever.

America In Bloom

The Philly Show draws gardeners and flower lovers eager for an early dose of springtime. She’s calling the large floral display a botanical road trip of a lifetime, as it celebrates flowers blooming across the U.S. – and in the exhibit’s description, Jennifer writes: “There’s nothing better than hitting the open road and experiencing the beauty of our nation’s public gardens, arboreta, and natural landscapes along the way!”

Tammy Tulip by Jennifer Reed for American Flowers Week 2021
Tammy Tulip by Jennifer Reed for American Flowers Week 2021
The Romance of Peonies by Jennifer Reed for American Flowers Week 2023
The Romance of Peonies by Jennifer Reed for American Flowers Week 2023

Another reason I invited Jennifer to chat with me for this episode is to share her advice to aspiring botanical couture designers thinking about submitting a floral fashion to be part of Slow Flowers’ American Flowers Week campaign later this year. We will review the two floral fashions Jennifer designed for the 2021 and 2023 campaigns – including seeing photos of her work and hearing her secret tips for success.

Thanks so much for joining me today! Here are links to the feature stories we included in past issues of Slow Flowers Journal about Jennifer’s two Botanical Couture looks – including Summer 2021 with Tulip Time, and last summer’s cover look – Jennifer’s dreamy and romantic peony gown.


Happy Valentine’s Day

Slow Flowers on The Weather Channel – click to watch

Slow Flowers has enjoyed some fun news coverage, including with INC. Magazine and The Weather Channel. We’re thrilled that the press is paying attention to the importance of local and seasonal flowers for gifting bouquets and arrangements.


Northwest Flower & Garden Festival

It’s also the beginning of flower & garden show season, with today’s opening of the 2024 Northwest Flower & Garden Festival in Seattle. If you attend, please come and say hello at the Main Stage, where Slow Flowers is hosting Blooms & Bubbles, the daily DIY flower and plant workshops! We’re excited to meet and great our members, seven of whom are teaching and speaking at the show.


February 23, 2024 Slow Flowers Member Meet-Up with Lennie Larkin

One more item of note – if you’re a newsletter subscriber, you’ve already seen the announcement that the February Slow Flowers member virtual meet-up will take place on February 23rd, postponed due to Valentine’s Day. Save the date for next Friday’s session with Lennie Larkin of b-side farm and author of Flower Farming for Profit – we’ll hear her insights on pricing and profitability for flower growers – Preregistration is required – bring your questions and I hope to see you there!


Thank you to our Sponsors

This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.

And thank you to Rooted Farmers. Rooted Farmers works exclusively with local growers to put the highest-quality specialty cut flowers in floral customers’ hands. When you partner with Rooted Farmers, you are investing in your community, and you can expect a commitment to excellence in return. Learn more at RootedFarmers.com.

Thank you to Johnny’s Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds — supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnyseeds.com.

Thank you to Mayesh Wholesale Florist. Family-owned since 1978, Mayesh is the premier wedding and event supplier in the U.S. and we’re thrilled to partner with Mayesh to promote local and domestic flowers, which they source from farms large and small around the U.S. Learn more at mayesh.com.


Slow Flowers Podcast Logo with flowers, recorder and mic

Thank you for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com


Debra in the Slow Flowers Cutting Garden
Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography

I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. Thanks so much for joining us today and I’ll see you next week!


Music Credits:

Drone Pine; Gaena; Less Jaunty; Great Great Lengths
by Blue Dot Sessions
http://www.sessions.blue

Lovely
by Tryad 
http://tryad.bandcamp.com/album/instrumentals
http://creativecommons.org/licenses/by-sa/3.0/

In The Field
audionautix.com

Episode 645: The Mum Project Update with Jessica Hall of Harmony Harvest Farm

Wednesday, January 17th, 2024
Jessica Hall of Harmony Harvest Farm and The Mum Project
Jessica Hall of Harmony Harvest Farm and The Mum Project

PROMO CODE: Harmony Harvest has provided a promo code for our listeners and viewers. You can apply this to any retail or wholesale order SLOWMUMS

I’m welcoming Jessica Hall of Harmony Harvest Farm back to the Slow Flowers Podcast today with an update on her Weyers Cave, Virginia-based farm’s expanding collection of specialty, old-fashioned, heirloom, and hard-to-find chrysanthemums for growers and gardeners. The Mum Project, as it is called by Jessica and her partners, mom Chris Auville, and sister Stephanie Duncan, reflects the ambitious journey on which these women have embarked to educate themselves and the entire floral community about the exquisite qualities of chrysanthemums.

Harvesting mums at Harmony Harvest Farm
Harvesting mums at Harmony Harvest Farm

They have networked extensively with other chrysanthemum aficionados, from members of the national chrysanthemum society to growers of public garden collections. Their goal is to expand the Harmony Harvest list of “mother” plants from which they can take cuttings, propagate more plants, and offer high quality plug to growers. In the process, they also are advocating for other flower farmers to get in on the mum game, offering educational resources and events to elevate understanding about growing mums.

apricot chrysanthemum petals
Beautiful apricot chrysanthemum petals

To peruse the collection of mums – ranging from ‘Apricot Alexis’, with a blushy-salmon color and a cascade of curving petals, to ‘Vesuvio’, an ultra-weird creamy-ivory chrysanthemum that begs the question – “are you sure that’s a mum?”, there are more than 50 selections in the current inventory of plugs, or plant starts, offered at both retail and wholesale programs.

Inside the high tunnel at Harmony Harvest Farm
Inside the high tunnel at Harmony Harvest Farm

Let’s jump right in and join my conversation with Jessica. Because of the time of year, there isn’t much to see in terms of rows of colorful chrysanthemum plants, but Jessica did send us a small video she filmed inside one of the three chrysanthemum growing houses at Harmony Harvest. We’ll see that first and then move right into our conversation, recently recorded on January 11th.

More amazing mums
The Mum Project has a scope of more than 50 specialty chrysanthemum varieties

Thanks so much for joining me today! As you heard us discuss, in collaboration with the USDA and other agriculture authorities in states across the US, Harmony Harvest Farm is compliant with all required regulations, training, and inspections. I don’t know about you, but I’m inspired and because I don’t have a lot of cutting garden space, I’m looking at my front garden border with a new point of view, thinking about where I can perennialize some of the juicy chrysanthemums among my grasses, shrubs, roses and other permanent plantings!

PROMO CODE: Harmony Harvest has provided a promo code for our listeners and viewers. You can apply this to any retail or wholesale order SLOWMUMS


News of the Week

The New Year is off to a great start, and I love hearing from our listeners and viewers about how inspired they feel after learning from our guests. If I haven’t said it often enough, our programming is the “voice” of the Slow Flowers Movement and we love showcasing our members and their stories. As we think about the shifts, opportunities and changes in the floral landscape for 2024, I hope you took a moment to read the just-released Slow Flowers Floral Insights & Industry Forecast, our 10th annual report. I’ll share the link in our show notes for you to check it out. And, we’re honored that the UK-based lifestyle publication House & Garden has picked up on the forecast, reporting on three of our seven insights and those influences on the gardening world for 2024.


Thank you to our Sponsors

This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.

Thank you to The Gardener’s Workshop, which offers a full curriculum of online education for flower farmers and farmer-florists. Online education is more important than ever, and you’ll want to check out the course offerings at thegardenersworkshop.com.

Thank you to Red Twig Farms. Based in Johnstown, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, and a popular peony-bouquet-by-mail program. Learn more at redtwigfarms.com.

Thank you to the Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com.


Slow Flowers Podcast Logo with flowers, recorder and mic

Thank you for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com.


Debra in the Slow Flowers Cutting Garden
Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography

I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. Thanks so much for joining us today and I’ll see you next week!

Music Credits:

Drone Pine; Gaena; Bridgewalker; Turning on the Lights
by Blue Dot Sessions
http://www.sessions.blue

Lovely
by Tryad 
http://tryad.bandcamp.com/album/instrumentals
http://creativecommons.org/licenses/by-sa/3.0/

In The Field
audionautix.com

Episode 643: Slow Flowers Floral Insights and Industry Forecast for 2024

Wednesday, January 3rd, 2024

It’s 2024~ Welcome to a New Year! This is the 10th year we’ve produced the Slow Flowers’ Floral Insights and Industry Forecast, which originated in 2015 as a series of media presentations that we also shared with members and listeners.

This episode is accompanied by two important, free resources. First, a video report that I recently recorded with Robin Avni, creative director of BLOOM Imprint, our Slow Flowers publishing venture. This is the video companion to today’s podcast. Click above to watch.

Cover Slow Flowers Floral Insights & Industry Forecast for 2024

We have also produced a 38-page digital magazine-style report, filled with deeper analysis of each of our 2024 insights.

Here’s a bit more about Robin Avni. She is a creative veteran in the media and high-tech industries whose experience includes 15-plus years in the publishing industry and eight years at Microsoft in design and creative management. Robin has successfully managed innovative, award-winning design teams and high-profile projects and she has received numerous national design and photography editing awards for her own work.

Robin has produced more than 15 books, including seven titles created for the BLOOM Imprint catalog. In 2004, following Microsoft, she founded bricolage*, a consultancy specializing in creative strategy, content development, and trend analysis focused on the home and garden. She has worked with Fortune 500 companies, national advertising agencies and award-winning media properties, applying timely actionable insights to their businesses.

The Year of Simplicity

Let’s jump right in and embrace 2024 – we’re calling it The Year of Simplicity! I can’t wait for you to learn about each of the insights and the people who have influenced and inspired us to identify them.


News of the Week

Slow Flowers Summit 2024

The Slow Flowers Summit Early Bird Registration campaign has come to a close and we congratulate the folks who took advantage of the money-savings opportunity to grab early registration! Ticket sales continue through June – and if you’re already a Slow Flowers member, you’ll still receive $100 off your registration, which is the equivalent of the Standard annual membership, so it basically pays for itself! In the coming weeks, we’ll be highlighting more of our speakers and more about some of the special experiences associated with joining our community in Banff, Alberta, Canada – June 23-25th!


Slow Flowers Newsletter for January 2024

One more item of note! If you missed the January Slow Flowers Newsletter that dropped a few days ago, click the link below to read it. This edition is filled with lots of floral goodness, free resources, news, and more.


Jessica Stewart of Bramble & Blossom
Our Sustainable Wedding Expert: Jessica Stewart of Bramble & Blossom

Join us on Friday, January 12, 2024 — when we welcome Slow Flowers member Jessica Stewart of Pittsburgh-based Bramble & Blossom — We’re calling this session our “secrets of a sustainable wedding florist.” Jessica will share her philosophy around communication during the sales process, including describing how you design for seasonality by sourcing from local flower farms; how to make this clear in contracts + proposals; and how she sources and plans for weddings and installations. Her expertise is priceless and you’ll want to join us and bring your sustainable wedding questions! We hope to see you in the Zoom room!


Thank you to our Sponsors

Thank you to Store It Cold, creators of the revolutionary CoolBot, a popular solution for flower farmers, studio florists and farmer-florists.  Save $1000s when you build your own walk-in cooler with the CoolBot and an air conditioner.  Don’t have time to build your own?  They also have turnkey units available. Learn more at storeitcold.com.

Thank you to Red Twig Farms. Based in Johnstown, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches. Learn more at redtwigfarms.com.

Thank you to Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com.


Best Wishes for a Prosperous and Peaceful New Year!

Let’s bring our best to 2024. It has the potential to be a challenging year in so many ways, and I believe staying mindful of your values, and focused on your personal mission are important ways to manage the uncertainty. Remember – we’re committed to simplicity and not chaos! I hope today’s forecast will inspire your intentions!

Thank you for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com

I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. Thanks so much for joining us today and I’ll see you next week!

Music Credits:

Drone Pine; Horizon Liner; Turning on the Lights; Gaena
by Blue Dot Sessions
http://www.sessions.blue

Lovely
by Tryad 
http://tryad.bandcamp.com/album/instrumentals
http://creativecommons.org/licenses/by-sa/3.0/

In The Field
audionautix.com

Episode 640: New Flower Introductions for 2024 with Hillary Alger and Joy Longfellow of Johnny’s Selected Seeds

Wednesday, December 13th, 2023

Today’s episode is like a floral runway show for growers and designers alike and you’ll be wowed by the new flower seed introductions for 2024, revealed by Hillary Alger and Joy Longfellow of Johnny’s Selected Seeds.

Joy Longfellow and Hilary Alger of Johnny's Seeds
Flower experts Joy Longfellow and Hilary Alger of Johnny’s Seeds

We are so happy to have had such a long relationship with Johnny’s Seeds as a content partner and sponsor of the Slow Flowers movement. And at this time of year, gardeners and flower farmers alike anticipate the arrival of Johnny’s new catalog of seeds – seeds for backyard cutting gardens like mine and for larger acreage of our flower farmers who grow in rows, high tunnels, and greenhouses.

We invited Joy and Hillary, Johnny’s Seeds’ floral experts, to introduce new flower seed varieties for 2024! Hillary and Joy recently shared new blooms for farms and gardens in a Johnny’s webinar. During last week’s Slow Flowers Meet-Up for members, they took us behind the scenes to hear more about the dazzling, colorful selection of floral varieties and mixes available for 2024.

We recorded the session to share with you on video and audio, so you’ll want to get out your pens and paper to take notes. Learn why their favorite standouts are worth considering as we discuss growing cut flowers from seeds.

Hillary Alger has over 12 years of experience on Johnny’s Seeds’ research team. She is currently the Product Manager for flowers and herbs. Joy Longfellow is the Flower Team Technician at Johnny’s, managing every aspect of Johnny’s flower trialing program.

Links and more resources:
Johnny’s November New Flower Seeds webinar/A PDF of the slide presentation are here.

Tech Sheet for Snapdragon Production
https://www.johnnyseeds.com/growers-library/flowers/snapdragon/snapdragon-production.html

Instagram
https://www.instagram.com/johnnys_seeds/

Hillary Alger
https://www.instagram.com/hillaryalger/

Joy Longfellow
https://www.instagram.com/joyatjohnnys/


Meet You in Banff!

Slow Flowers Summit 2024
Banff Centre for Arts and Creativity
Banff Centre for Arts and Creativity

Are you coming to Banff for the 2024 Slow Flowers Summit?! There’s not much time left to reserve your discounted ticket and take advantage of Early Bird Registration rate! You’ll save $100 off your Slow Flowers Summit registration, now through December 31st.  I can’t wait to see you in Banff, Alberta, Canada – June 23-25, 2024.


Thank you to our Sponsors

This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.

Farmgirl Flowers 2022

Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.

Thank you to CalFlowers, the leading floral trade association in California, providing valuable transportation and other benefits to flower growers and the entire floral supply chain in California and 48 other states. The Association is a leader in bringing fresh cut flowers to the U.S. market and in promoting the benefits of flowers to new generations of American consumers. Learn more at cafgs.org.

Thank you goes to Store It Cold, creators of the revolutionary CoolBot, a popular solution for flower farmers, studio florists and farmer-florists.  Save $1000s when you build your own walk-in cooler with the CoolBot and an air conditioner. Don’t have time to build your own?  They also have turnkey units available. Learn more at storeitcold.com.   

Thank you goes to Red Twig Farms. Based in Johnstown, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, a popular peony-bouquet-by-mail program and their Spread the Hope Campaign where customers purchase 10 tulip stems for essential workers and others in their community. Learn more at redtwigfarms.com.


Slow Flowers Podcast Logo with flowers, recorder and mic

I love all this floral goodness and I am so happy you joined me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com


Debra in the Slow Flowers Cutting Garden
Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography

I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. Thanks so much for joining us today and I’ll see you next week!


Music credits:

Vienna Beat; Drone Pine; Turning on the Lights; Gaena
by Blue Dot Sessions
http://www.sessions.blue

Lovely
by Tryad 
http://tryad.bandcamp.com/album/instrumentals
http://creativecommons.org/licenses/by-sa/3.0/

In The Field
audionautix.com

Episode 638: A visit to Washington flower farm Field to Heart, with Dee Swan and Valiant Poole

Wednesday, November 29th, 2023

The Slow Flowers Podcast is grateful to the Seattle Wholesale Growers Market for its longtime support — and today’s episode underscores our relationship. From its beginnings in 2010, when a group of local flower farmers hatched up the idea of starting a wholesale hub for local flowers here in Seattle, my storytelling has been intertwined with their stories. My guests today are part of that narrative. Please join me on a visit to Field to Heart owned by Danielle (Dee) Swan and Valiant Poole.

Valiant Poole (left) and Dee Swan (right) of Field to Heart
Valiant Poole (left) and Dee Swan (right) of Field to Heart
Danielle (Dee) Swan at Seattle Wholesale Growers Market's Field to Heart display
Danielle (Dee) Swan at Seattle Wholesale Growers Market’s Field to Heart product display

When I first me this couple, they were based in Snohomish, an agricultural county located about 30 minutes north of Seattle. Both have an extensive background in the arts, horticulture, fine gardening, and organic landscape maintenance. They apply this experience and passion to providing sustainably grown, chemical free, high-quality flowers to florists in the Pacific Northwest.

Field to Heart

In 2018, Dee and Valiant relocated Field to Heart to Curtis, Washington, to a new home and acreage located west of Centralia. The area is known as the center point, about 90 miles in either direction between Seattle and Portland, which has allowed Field to Heart to also supply Portland area florists who shop at the Oregon Flower Growers Association, also a Slow Flowers member, located at the Portland Flower Market.

The view from Field to Heart
The view from Field to Heart

Earlier this month, I had a trip to the Washington coast planned with a friend, and in looking at the map for my return to Seattle, I realized that we were due west of Field to Heart. I have always loved the botanicals that Dee and Valiant grow and I basically invited myself to visit them on my drive home. When she emailed me back, Dee wrote: “We’d love to show you around Field to Heart! We should be here all day on Saturday making wreaths…being farmers it’s hard to get away even in the off season.” 

Low Tunnels with Craspedia globosa
Low Tunnels with Craspedia globosa

I brought my camera and started filming the minute I arrived. You’ll see inside the high tunnels, the low tunnels, and spent time as I chat with Dee and Valiant on their porch. In preparation for their winter wreath and garland production, the porch is converted into an outside studio filled with greenery and other design elements. It’s also the location of the wreathing workshops they host during December.

Pottery by Dee Swan of Field to Heart
Pottery by Dee Swan of Field to Heart

I also wanted to mention that you can find Dee’s handmade pottery mugs and vases on the Field to Heart website and at the Seattle Wholesale Growers Market. I love her sentiments: “We often wonder if we are farmers with the eyes of an artist or artists with a farmers’ touch. We are educated in both and strive to create our lives around both disciplines, whether it be plant identification to painting, music to ‘garden-nerding’ or ceramics to soil health.  It’s all intertwined.”

Follow Field to Heart on Instagram and Facebook


This Week’s News

2024 Slow Flowers Summit graphic

Here in the U.S., we’ve just finished a nice, long, four-day Thanksgiving weekend, followed on Monday, November 27th by Cyber Monday. While Slow Flowers isn’t jumping on that bandwagon this year, we do want to remind you that there’s still time to grab your ticket to the 2024 Slow Flowers Summit and  take advantage of Early Bird Registration rate! You’ll save $100 off your Slow Flowers Summit registration, now through December 31st.  I can’t wait to see you in Banff, Alberta, Canada – June 23-25, 2024.


Thank you to our Sponsors

This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.

Farmgirl Flowers 2022

Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.

Thank you to Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com.

Thank you to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com.

Thank you to Rooted Farmers. Rooted Farmers works exclusively with local growers to put the highest-quality specialty cut flowers in floral customers’ hands. When you partner with Rooted Farmers, you are investing in your community, and you can expect a commitment to excellence in return. Learn more at RootedFarmers.com.


Slow Flowers Podcast Logo with flowers, recorder and mic

I love all this floral goodness and I am so happy you joined me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com


Debra in the Slow Flowers Cutting Garden
Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography

I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. Thanks so much for joining us today and I’ll see you next week!

Music credits:

Dippler; Drone Pine; Turning on the Lights; Gaena
by Blue Dot Sessions
http://www.sessions.blue

Lovely
by Tryad 
http://tryad.bandcamp.com/album/instrumentals
http://creativecommons.org/licenses/by-sa/3.0/

In The Field
audionautix.com

Episode 636: Slow Flowers Summit heads to Canada in 2024. Meet Becky Feasby, Latifa Pelletier-Ahmed, and Lourdes Still

Wednesday, November 15th, 2023

A conversation about the native plants and sustainable land care practices of the Canadian prairies and grasslands

Last Friday, November 10th, we held a virtual members meet-up to introduce the just-announced Slow Flowers Summit in 2024.

We shared the dates — June 23-25, 2024 — the venue, beautiful Banff Centre for Arts & Creativity in Banff, Alberta, Canada, surrounded by the Canadian Rockies, and highlights of our program.

We have eleven inspiring speakers, an extensive hands-on design immersion, and presentations on flower farming, floral design, floral entrepreneurship and sustainability. I can’t wait to see you there!

Latifa Pelletier-Ahmed, Becky Feasby, and Lourdes Still
Latifa Pelletier-Ahmed, Becky Feasby, and Lourdes Still

I invited two of our Summit speakers, Becky Feasby of Prairie Girl Flowers and Latifa Pelletier-Ahmed, owner of ALCLA Native Plants, a Calgary area nursery. As a surprise bonus, Lourdes Still of Masagana Flower Farm in Manitoba, who will also present at the Slow Flowers Summit, joined our conversation.

We covered the highlights of their involvement in the world of plants, flowers, and horticulture In Canada’s prairies and grasslands – and the conversation took a wonderful turn toward sustainability and regenerative practices.

Here’s a bit more about these three women:

Latifa Pelletier-Ahmed of ALCLA Native Plants
Latifa Pelletier-Ahmed of ALCLA Native Plants

Latifa Pelletier-Ahmed is a botanist, herbalist, educator, and artist, and is co-owner of ALCLA Native Plants a native plant nursery based in Treaty 7 Territory, near Calgary, Alberta, Canada. She holds a BSc in Botany from the University of Calgary and an MSc in Herbal Medicine from Middlesex University, London, UK. She has been working with native plants for 15 years and her expertise includes identification, sustainable collection, cultivation, and ethnobotany.

In 2016 she founded Latifa’s Herbs, which primarily serves to educate the public on the edible and medicinal uses of wild plant species in both Alberta and British Columbia. Latifa is a former faculty member at Pacific Rim College in Victoria, BC where she taught Botany and Horticulture in addition to Wild Plant Nutrition.


Becky Feasby, Prairie Girl Flowers
Becky Feasby, Prairie Girl Flowers

Becky Feasby completed her gardening and landscape design training in New York, Calgary, and Chicago and has completed floral design training with many leading florists who specialize in environmental-friendly floristry and who support the Slow Flowers movement.

She previously worked as the Horticultural Therapist at the Alberta Children’s Hospital, where she oversaw the design and management of five acres of gardens. In creating prairie girl flowers, she wanted to utilize all of her training to bring sustainable beauty to Calgarians – and to cultivate a change in the floral industry.  A change that makes florals better for the planet and creates opportunities for clients to make a conscious choice that supports local growers and our environment.

Becky is currently working towards her Master degree in Sustainability at Harvard University – because sustainability is not only the focus of our work, but also the reason for our existence: to create a sustainable floral business in Calgary that maintains the environmental, social, and economic integrity of the floral industry. 

Hear Becky’s previous appearances on the Slow Flowers Podcast:
Episode 400 (May 2019)
Episode 561 (June 2022)
Episode 600 (March 2023)


Lourdes Still of Masagana Flower Farm
Lourdes Still of Masagana Flower Farm

Lourdes Still is the owner of Masagana Flower Farm & Studio in southeast Manitoba. She grows and interacts with plants and flowers as natural dye sources, and juggles the roles of a flower grower, a natural dyer, and an experiential tourism guide at her farm. In her flagship offering, the Tinta Experience, 
Lourdes started as a self-taught flower grower, natural dyer, and tourism operator but has since learned and trained from industry leaders.

​Lourdes is a past guest of the Slow Flowers Podcast. Listen to her December 2022 episode here.

This is an inspiring conversation, so let’s jump right in and meet Becky, Latifa, and Lourdes!


Attend the Slow Flowers Summit in 2024!

2024 Slow Flowers Summit graphic

You’ll want to take advantage of Early Bird Registration, which just opened for the 2024 Slow Flowers Summit. Save $100 off your Slow Flowers Summit registration, now through December 31st


Hot off the Press: Slow Flowers Journal Autumn 2023

Slow Flowers Journal Autumn 2023 issue

In news of the week, we have just published the Autumn 2023 issue of the Slow Flowers Journal, a beautiful 54-page digital magazine that is filled with inspiration, instruction, ideas, and news about the Slow Flowers community!

Table of Contents Slow Flowers Journal Autumn 2023

The issue settles into the coziness of the season and our stories deepen the connections between indoors and outdoors. The issue features two stories that inspire the term “Floral Hospitality.” You’ll love reading about Elizabeth Brown and Jill Redman, two Slow Flowers members who are flowering the travel, tourism, and lodging niche in creative new ways.

Meet “Slow Flowers Hero,” Kelly Morrison of Color Fields, in a profile by Tonneli Grüetter and immerse yourself in landscape architect Emily Saeger’s survey of an urban forest. We visit Stems Brooklyn as part of our Where We Bloom series and get lost in the late-season beauty of Mary Kate Kinnane’s dahlia workshop. Enjoy gorgeous floral photography in recaps of June’s Slow Flowers Summit and September’s lecture and workshops that welcomed British floral artist Shane Connolly to Seattle. We love sharing the season’s coziness in this issue of Slow Flowers Journal.


Thank you to our Sponsors

This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.

Farmgirl Flowers 2022

Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.

Thank you to Mayesh Wholesale Florist. Family-owned since 1978, Mayesh is the premier wedding and event supplier in the U.S. and we’re thrilled to partner with Mayesh to promote local and domestic flowers, which they source from farms large and small around the U.S. Learn more at mayesh.com.

Thank you goes to The Gardener’s Workshop, which offers a full curriculum of online education for flower farmers and farmer-florists. Online education is more important than ever, and you’ll want to check out the course offerings at thegardenersworkshop.com.

Thank you to Details Flowers Software, a platform specifically designed to help florists and designers do more and earn more. With an elegant and easy-to-use system–Details is here to improve profitability, productivity, and organization for floral businesses of all shapes and sizes. Grow your bottom line through professional proposals and confident pricing with Details’ all-in-one platform. All friends of the Slow Flowers Podcast will receive a 7-day free trial of Details Flowers Software. Learn more at detailsflowers.com.


Slow Flowers Podcast Logo with flowers, recorder and mic

I love all this floral goodness and I am so happy you joined me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com


Debra in the Slow Flowers Cutting Garden
Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography

I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. Thanks so much for joining us today and I’ll see you next week!

Music credits:

Shift of Currents; Drone Pine; Turning on the Lights; Gaena
by Blue Dot Sessions
http://www.sessions.blue

Lovely
by Tryad 
http://tryad.bandcamp.com/album/instrumentals
http://creativecommons.org/licenses/by-sa/3.0/

In The Field
audionautix.com

Episode 631: Celebrating our 10th Anniversary! From the Slow Flowers Podcast Archives – an Encore of Episode 529 with David Brunton of Right Field Farm

Wednesday, October 11th, 2023

This week, I’m sharing an encore episode from the 9th year of the Slow Flowers Podcast, a conversation with David Brunton of Right Field Farm based in Millersville, Maryland, recorded in October 2021.

David and Lina
David and Lina of Right Field Farm, growing local and sustainable cut flowers in year four!
10th Anniversary Slow Flowers Podcast

2021 was the first season during which we incorporated video interviews as part of the Slow Flowers Show; each week’s show later posted as audio-only for our Podcast listeners.

It has been so rewarding to celebrate our 10-year retrospective, featuring one guest per year during the entire past decade to commemorate this storytelling project.

Adding a video component enhanced our weekly programming, bringing viewers and listeners to flower farms, floral shops and studios, as guests of each episode brought additional “show and tell” content to you.

the Brunton family
Growing up! Flowers and kids, with Lina and David Brunton (c) Jamie Horton Photography

And that is what you’ll hear about and see today. When David and I recorded video in our Slow Flowers virtual studio, he was in the midst of designing bouquets for Right Field Farm’s weekly subscription customers. It was so fun to actually see the bouquet come together as we discussed decisions about growing and designing for a small, home-based family flower farm.

I know you’ll enjoy the episode. Listen to my conversation with David, a longtime Slow Flowers member, and then watch the video replay posted at the top of these show notes.

Pearl of Opar
RFF’s Pearl of Opar – a favorite bouquet ingredient recommended by David Brunton (c) Jamie Horton Photograph

Thanks so much for joining us today! I’ll be hosting an IG Live conversation with David today, October 11th, so check it out @slowflowerssociety. You’ll find my conversation with David and all of my Slow Flowers Podcast 10th anniversary Live Chats in the archives there.


News of the Week

Slow Flowers Newsletter October 2023

First, the new October edition of our monthly newsletter – recently dropped and you’ll want to check your in-box to find it! Follow this link to read the full issue.

2024 Slow Flowers Member Survey

Earlier this week, we opened the Annual Slow Flowers Member Survey, which will run through November 3rd. We value your insights and feedback, so please check out this link to find the short survey that asks you about your floral enterprise, the shifts you’ve experienced in the current year and the changes you anticipate for the next.

The first 100 members who complete the survey and share their mailing address will receive a special 3-pack seed collection curated by our friends at Johnny’s Selected Seeds.

    In addition, each Slow Flowers Society member who completes our survey will be entered into a drawing for:

    (1) Complimentary Premium membership for 1 year – A standard member will be upgraded to complimentary Premium Level; if a Premium member’s name is drawn for this promotion, the member’s next 12-month period (from the current renewal date) will be complimentary.


    Thank You to our Sponsors

    This show is brought to you by Slowflowers.com, the free, online directory to more than 850 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.

    Farmgirl Flowers 2022

    Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.

    Thank you to Red Twig Farms. Based in Johnstown, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, a popular peony-bouquet-by-mail program and their Spread the Hope Campaign where customers purchase 10 tulip stems for essential workers and others in their community. Learn more at redtwigfarms.com.

    Thank you to the Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com.

    Thanks you to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com.


    Slow Flowers Podcast Logo with flowers, recorder and mic

    I love all this floral goodness and I am so happy you joined me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com.


    Debra in the Slow Flowers Cutting Garden
    Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography

    I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization.  Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. Thanks so much for joining us today and I’ll see you next week!

    Music credits:

    Drone Pine; Chymique; Lissa; Turning on the Lights; Gaena
    by Blue Dot Sessions
    http://www.sessions.blue

    Lovely
    by Tryad 
    http://tryad.bandcamp.com/album/instrumentals

    http://creativecommons.org/licenses/by-sa/3.0/

    In The Field
    audionautix.com

    Episode 628: Jennifer Jewell’s love letter to seeds and her new book, “What We Sow”

    Wednesday, September 20th, 2023

    Today’s conversation is both timely and inspiring; compelling and important. I want to welcome Jennifer Jewell back to the Slow Flowers Show. You are in for a very special hour with this gifted human.

    Jennifer Jewell (c) Caitlin Atkinson
    Jennifer Jewell (c) Caitlin Atkinson

    Jennifer Jewell is a gardener, garden writer, and gardening educator and advocate. Since 2016, she has written and hosted the national award-winning, weekly public radio program and podcast, Cultivating Place. She is particularly interested in the intersections between gardens, the native plant environments around them, and human culture.

    Jennifer is also a gifted author and her third book was released yesterday on September 19th. I titled this episode “Jennifer Jewell’s love letter to seeds,” and I’m delighted to share the story of her magnificent opus: WHAT WE SOW: On the Personal, Ecological, and Cultural Significance of Seeds.

    A deeply insightful and thoroughly engaging storyteller, Jennifer explores the natural history of seeds, the loopholes in the seed supply chain for growing “organic” plants, how agribusiness has patented genomes of staple foods like corn and soy, and the efforts of activists working to regain legal access to heirloom seeds that were stolen from Indigenous peoples and people of color.

    As Jennifer marvels at the beautiful, wild seeds she encounters on her daily walks, she shares with the reader how, “to know and care for seeds ourselves [is] one of the most proactive steps we can take to rebuilding our human food systems, our social systems, and the global ecosystems of biodiversity on which we all depend.”

    Jennifer's Seed Grown Zinnias
    Jennifer’s seed-grown zinnias and veggies
    Cosmos Seed
    Cosmos seed
    What We Sow

    Order your own copy of What We Sow here

    See below: Calendar of Jennifer’s upcoming author appearances, lectures, and book-signings – perhaps there’s an event close to you! Be sure to tell Jennifer you heard her here on the Slow Flowers Show!

    Event Calendar

    Thank you to our Sponsors!

    This show is brought to you by Slowflowers.com, the free, online directory to more than 850 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.

    Farmgirl Flowers 2022

    Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.

    Thank you to Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com.

    Thank you to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com.

    Thank you to Rooted Farmers. Rooted Farmers works exclusively with local growers to put the highest-quality specialty cut flowers in floral customers’ hands. When you partner with Rooted Farmers, you are investing in your community, and you can expect a commitment to excellence in return. Learn more at RootedFarmers.com.


    Slow Flowers Podcast Logo with flowers, recorder and mic

    Next week, we’ll resume our 10-year anniversary celebration of the award-winning Slow Flowers Podcast, featuring an inspiring past guest who originally appeared in year seven. I can’t wait to share that episode with you! I love all this floral goodness and I am so happy you joined me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com


    Debra in the Slow Flowers Cutting Garden
    Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography

    I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization.  Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. Thanks so much for joining us today and I’ll see you next week!

    Music credits:

    Drone Pine; Lady Marie; Gaena
    by Blue Dot Sessions
    http://www.sessions.blue

    Lovely
    by Tryad 
    http://tryad.bandcamp.com/album/instrumentals
    http://creativecommons.org/licenses/by-sa/3.0/

    In The Field
    audionautix.com

    Episode 621:  Celebrating our 10th Anniversary! From the Slow Flowers Podcast Archives – an encore with flower farming educator Lisa Mason Ziegler, author of Cool Flowers

    Wednesday, August 2nd, 2023
    The Gardener's Workshop Cut Flower Farm: Lisa Ziegler
    Flowers in her arms!

    We’re continuing the 10-week celebration of the 10th anniversary of the Slow Flowers Podcast! I launched the first-ever podcast about flowers on July 23, 2013! This audio storytelling project resonates with so many listeners — people like you who love local, seasonal, and sustainable flowers and who are joining in the Slow Flowers Movement as members, supporters, and allies!

    We invite you to help us celebrate by sharing your stories of how the Slow Flowers Podcast has been an inspiring companion to you over the years! Post or send us a video tagged #slowflowerspodcast and we may feature you in our Slow Flowers social media feed! Check out our IG stories on @SlowFlowersSociety, which we will run for the next 10 weeks — you could win one of two priceless prizes! We’ll select two winners among eligible entrants:
    1 – win a featured guest spot on a future episode of the Slow Flowers Podcast; and
    2 – win a chance to co-host an upcoming monthly Slow Flowers Member Meet-Up. We’ll post the details on social media for you to follow along and participate.

    Today is the 2nd Encore Episode as our decade-long retrospective to highlight one episode from each year of the past decade and bring the best of the Slow Flowers Podcast to you. If you’re a longtime listener, you might recognize these flower folks; if you’re new to the Slow Flowers Podcast, I’m excited to introduce you to them for the first time.

    Today, I’m happy to introduce you to Lisa Mason Ziegler, who first appeared in September 2014 in Episode 159 and who also has been a return guest and now, through her online educational platform The Gardener’s Workshop, Lisa is a Slow Flowers Podcast sponsor.

    Lisa Ziegler
    Lisa Ziegler

    Here’s a bit more about Lisa:

    What began as a small cut-flower farm producing for local markets has grown into so much more. Lisa has become a leader in the cut-flower growing industry, author, accomplished speaker, teacher, and the owner of The Gardener’s Workshop.

    It all began in 1998 because Lisa wanted to work in her garden as her career. At first, she sold her cut flowers to local florists and Colonial Williamsburg. The business soon grew to include florist throughout the Hampton Roads region, supermarkets, farmers markets, a members-only on-farm market, and a bouquet drop-off subscription service.

    During this time Lisa began giving programs to garden clubs, master gardeners, commercial growers, and other groups. What became apparent is that people were eager for her simplified organic gardening methods and her greatest gift is sharing them.

    The next natural step came when Lisa self-published The Easy Cut-Flower Garden in 2011 (currently out-of-print) a 100-page guide on how-to grow and harvest a small home cutting garden. Her program travels began to spread from Texas to Oregon to New York City and she went on to become published with Cool Flowers in 2014 (St. Lynn’s Press) and Vegetables Love Flowers (Cool Springs Press 2018.)

    In 2018 Lisa began creating online courses to share her programs and teachings. This style of teaching with it’s convenience, cost effectiveness, and lifetime unlimited access has proven to be another wonderful teaching tool. In 2019, embracing this technology even further and building an amazing in-house support administration team has allowed Lisa to produce online courses for others.

    Lisa’s farm, known as The Gardener’s Workshop is still a small market flower farm (100% outdoor field grown), and an online garden shop. The online store sells the same seeds, tools, supplies, and seed starting equipment that Lisa uses as well as signed copies of her books.  Lisa’s simple, instructive, and delightful gardening messages are reaching far beyond any expectation she ever had.

    Lisa has been a member of the Association of Specialty Cut Flower Growers since 2001 and served as the Mid-Atlantic Regional Director from 2016 to 2020. She is also a member of the Garden Communicators International. AND, we should add, a longtime member of Slow Flowers Society.

    The Cut Flower Handbook

    Lisa has a new book coming out in February 2024 called The Cut Flower Handbook. You can sign up for news about its publication at her website here.

    Learn how to grow an abundance of beautiful cut flowers for pleasure or profit. This handbook includes 40 cool-season and 20 warm-season flowers to grow and harvest. Lisa shares how she grows and harvests annual cut flowers and the varieties that have become her tried and true favorites. Learn when to plant cool-season and warm-season flowers in your garden and how garden size alone can help lead to the success or failure of your cutting garden. Get the streamlined steps on preparing, locating, and maintaining the garden. Lisa shares how she starts seeds including soil blocking, plug trays, and planting seeds in the garden. Learn why and how she selects the best starting method for a specific flower seed and her growing conditions. Over half of the book is designated to featured flowers or flower groups, including growing facts, firsthand experiences, tips for home gardeners and flower farmers, harvesting and conditioning steps, and favorite varieties.

    I’ll be hosting Lisa on IG Live today, August 2nd, for a fun conversation, so check it out @slowflowerssociety — and you’ll find all of my Slow Flowers Podcast 10th anniversary Live Chats in the archives there.


    News of the Week

    August 2023 Slow Flowers Newsletter

    We just dropped the August Slow Flowers Newsletter yesterday – you’ll want to check it out for all the news updates, inspiring content, and free resources we’ve packed up for you. There’s lots more details about a special Slow Flowers presentation in Seattle on Friday, September 29th with famed British Sustainable Floral Designer Shane Connolly who will give an illustrated lecture and design demonstration followed by a book-signing — this is his only West Coast appearance in North America in 2023 and the tickets are just $45.


    Thank you to our Sponsors

    This show is brought to you by Slowflowers.com, the free, online directory to more than 850 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.

    Farmgirl Flowers 2022

    Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.

    And thank you to Red Twig Farms. Based in Johnstown, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, a popular peony-bouquet-by-mail program and their Spread the Hope Campaign where customers purchase 10 tulip stems for essential workers and others in their community. Learn more at redtwigfarms.com.

    Our next sponsor thank you goes to Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com.

    Our final sponsor thanks goes to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at longfield-gardens.com.


    10th Anniversary Slow Flowers Podcast

    I love all this floral goodness and I am so happy you joined me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com


    Debra in the Slow Flowers Cutting Garden
    Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography

    I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization.  Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. Thanks so much for joining us today and I’ll see you next week!

    Music credits:

    Turning On the Lights; Gasland; Gaena
    by Blue Dot Sessions
    http://www.sessions.blue

    Lovely
    by Tryad 
    http://tryad.bandcamp.com/album/instrumentals
    http://creativecommons.org/licenses/by-sa/3.0/

    In The Field
    audionautix.com