Episode 722: Ondrea Kidd of Post Falls, Idaho-based Sowing Joy Farm named Top 10 Florists to Watch in 2025 by MSN
June 25th, 2025
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Ondrea Kidd has been recognized by MSN as one of the “Top 10 Florists to Watch in 2025”, bolstering the farm’s status as a leader in eco-friendly, heirloom floral design. The report highlighted innovators shaping the future of luxury floral design and it came as a complete surprise to this farmer-florist based in Post Falls, Idaho. Through the use of uncommon botanicals and sustainable design practices, as well as Sowing Joy’s many floral-based hospitality projects, the added national attention reflects Ondrea’s desire to creatively express art and experiences with the flowers she grows.

Founded in 2020 by Ondrea and Chad Kidd in Post Falls, Idaho, Sowing Joy Farm began as a family passion project focused on growing heirloom, organic flowers to bring joy to their community. Since then, it has blossomed into a dynamic operation that offers u-pick flower experiences, wreath-making workshops, floral arranging classes, and overnight lodging at The Shepherd’s Hut. The Kidd family, including their six children and a granddaughter, plays an active role in the farm’s daily life, reflecting a deep-rooted dedication to both family and community values.

Ondrea is the heart of Sowing Joy Farm, a passionate farmer-florist with a love for cultivating and designing with healthy, sustainably grown blooms. Her journey into floral design started with a deep connection to gardening and the joy that flowers bring to the lives of her customers and clients.

The farm is nestled in the scenic landscapes of Northern Idaho, where Ondrea and her husband Chad live, along with their six amazing children, one beloved granddaughter, and a few farm animals who add to the charm of our farm. From lodging at The Sheperd’s Hut, their farm stay Tiny House, on-farm workshops, and u-pick events to wedding florals or everyday hand-tied bouquets, Ondrea spreads joy through flowers.

Recently, this longtime Slow Flowers Member was featured as a top 10 Florist to Watch in an article featured by MSN.com – and we congratulate Ondrea for this recognition.
I invited Ondrea to share her story today – in addition to our interview, please check out the beautiful, 3-minute video tour of Sowing Joy Farm, produced with the folks at Idaho Preferred, a program of the Idaho State Department of Agriculture.
Through Sowing Joy Farm, Ondrea donates flowers to local and national organizations, as well as to individuals in need, as part of the farm’s Petals of Joy program. She says: “I believe flowers carry a special power to bring us closer together, to celebrate love and connection, and to remind us of the deep bonds we share with each other and our creator.” Follow the links in our show notes to learn more about how you can nominate a deserving recipient of a Petals of Joy bouquet.
Find and follow Sowing Joy Farm at these social places: Instagram and Facebook
More about The Shepherd’s Hut lodging
Read More:
MSN Story here
Press Release here
Thank you to our Sponsors
This show is brought to you by slowflowers.com, the free, online directory to more than 700 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.
Thank you to our lead sponsor, Flowerbulb.eu and their U.S. lily bulb vendors. One of the most recognizable flowers in the world, the lily is a top-selling cut flower, offering long-lasting blooms, year-round availability, and a dazzling petal palette. Flowerbulb.eu has partnered with Slow Flowers to provide beautiful lily inspiration and farming resources to help growers and florists connect their customers with more lilies. Learn more at Flowerbulb.eu.
Thank you to Rooted Farmers. Rooted Farmers works exclusively with local growers to put the highest-quality specialty cut flowers in floral customers’ hands. When you partner with Rooted Farmers, you are investing in your community, and you can expect a commitment to excellence in return. Learn more at RootedFarmers.com.
Thank you to Johnny’s Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds — supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnysseeds.com.

Thank you for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com.

I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. Thanks so much for joining us today and I’ll see you next week!
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