Debra Prinzing

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Lavender News from the Northwest Regional Lavender Conference (Episode 170)

Wednesday, December 3rd, 2014

Lavender-web-small-150x150Today’s episode was recorded in late October at the Northwest Regional Lavender Conference outside Portland, Oregon.

Susan and Jack Harrington of Labyrinth Hill Lavender, the conference producers, invited me as the luncheon speaker to talk about – what else – the American grown cut flower industry!

My talk was titled “From ‘Buy Local’ to ‘American Grown’ – How you can Join the Slow Flowers Movement.” I thoroughly enjoyed spending time with more than 200 lavender growers from around the country; in fact, the sold-out conference attracted participants from at least 22 states and several Canadian provinces, according to Susan’s tally.

One might ask: What does Lavender have to do with the Cut Flower Industry?

A gorgeous scene from Sarah Richards's Lavender Wind Farm on Whidbey Island in Washington State.

A gorgeous scene from Sarah Richards’s Lavender Wind Farm on Whidbey Island in Washington State.

Well, that’s what I was there to explore, along with my two guests today. By the end of today’s episode — All about Lavender – I believe you’ll conclude, as I have, that there is huge potential for integrating American Grown Lavender into the American Grown Cut Flower Community.

The flower- and lavender-growing communities are closely aligned in so many ways: In both worlds, you’ll meet family-owned farms, people who desire to make a living from their land, people who use sustainable practices, people who want to preserve farmland, people who create livelihoods for others in their community and people who believe in creativity and hard work.


Mike Neustrom of Prarie Lavender Farm in Kansas.

Mike Neustrom of Prarie Lavender Farm in Kansas.

Mike Neustrom owns Prairie Lavender in Bennington, Kansas, and is a founding board member of the U.S. Lavender Growers Association.

Mike has been growing lavender since 2002.

His 4,000+ plants reside on two acres at the cusp of the tallgrass and shortgrass prairies of North-central Kansas.

Not only will Mike  share his experience with the challenges of growing lavender under harsh conditions, he will enlighten us with tales of manufacturing and marketing 90 lavender products on his farm.

Sarah Richards of Lavender Wind Farm.

Sarah Richards of Lavender Wind Farm.

Sarah Richards owns Lavender Wind Farm in Coupeville, Washington on Whidbey Island, a little closer to me. She is a founding and current board member of the U.S. Lavender Growers Association board. At Lavender Wind Farm, Sarah grows 14,000 plants on six acres. After 12 years of growing lavender and welcoming visitors to her farm, she started planning for an expansion beyond her farm’s borders. In 2012, she opened a manufacturing and retail facility in a charming 1916 bungalow, attracting both locals and tourists.

“I knew that one of my crops was tourists,”

— Sarah Richards, Lavender Wind Farm

Lavender Wind Farm's glorious fields.

Lavender Wind Farm’s glorious fields.

I know you’ll enjoy our conversation and perhaps it will inspire you to explore lavender as a new crop – or to think about ways to use your farm as an “agro-tourism destination” or for new product development.

My personal goal is to put more American grown flowers on the table, one vase at a time. I promise that when you tune in next week, you’ll hear another insightful and educational episode of the Slow Flowers Podcast.

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The Slow Flowers Podcast is engineered and edited by Andrew Wheatley and Hannah Holtgeerts. Learn more about their work at