Slowflowers.com – Exciting updates from the Indiegogo campaign
January 23rd, 2014
I’m watching and excitedly dancing in my seat from Austin, Texas as you and the other pioneers of sustainable floriculture change the face of the industry! Brava!!
Can’t wait for the directory project to come to fruition- my tiny donation did’t break the goal mark, but every little bit counts. Thanks from EcoChic Floral.
– Natasha Madison, EcoChic Floral, Austin, TX
Above is just one of the many supportive messages I’ve received in the past three weeks since launching the Indiegogo campaign to help me complete the launch of the Slowflowers.com site.
It has been so gratifying to run my crowdfunding campaign on Indiegogo, the amazing resource that has such an inspiring tagline: “Fund what Matters to You.” Truly, if you are planning on taking this path to help raise funds for your own passion and dreams, this is the company to work with. They’re amazing!
SO many people – friends, family, fellow advocates in the Renaissance of the American Grown Flower Farm – and more, have contributed funds large and small.
Even more people loyally promote this project on their own social networks, like my Facebook friend Annie Haven of Authentic Haven Brand Natural Brew who constantly gives me a thumb’s up or an encouraging comment or re-post. It means so much.
Or my number-one supporter Kasey Cronquist, CEO of the California Cut Flower Commission, who has been picking up the telephone to call and encourage someone else to get involved.
Or, like my friend Susan Appleget Hurst, some are sending an email to an entire networks of people, encouraging them to view flowers as part of agriculture. Thanks so much to you all!
Here are some stats:
Funding goal: $12,000 (by February 19th)
Funds contributed to date: $10,050 – that’s 84% of the goal!
Number of people who’ve contributed: 145
Number of states represented: 29
Number of countries represented: 3 (U.S., Russia and the Netherlands)
There is one opinion that occasionally bubbles up in our industry that the idea of supporting local and seasonal flowers is “something that happens on both coasts” and that it is nonexistant in the central part of our country.
Let’s debunk that misperception right now. The Slowflowers.com supporters in Texas, Iowa, Montana, Idaho, Illinois, Indiana, Ohio, Pennsylvania, Missouri, Michigan, Tennessee and New Mexico believe in the importance of American Grown flowers. They’ve joined supporters from East Coast and West Coast states — Rhode Island, Massachusetts, Florida, Washington, D.C., Alaska, Washington, Oregon, California, New York, New Jersey, North Carolina, Maryland, Virginia, Maine and Massachusetts! That’s seriously impressive and such a wonderful representation of flower farming, floral design and demand for local flowers.
Thanks to the San Francisco Flower Mart for coming onboard this week with a $1,000 PRESENTING SPONSOR contribution!
Thanks to the Los Angeles Times (reporter Lisa Boone) for blogging about this project last week – that was a great show of media attention.
Thanks to Rochelle Greayer of the Studio G Blog for this wonderful post. I love that she describes Slowflowers.com as “an online farmers’ market for flowers.”
Thanks to Indiegogo’s Bret Harris and Amanda Hat for inviting me to be part of their Seattle Event last night. It was pretty fun to be with other fans of Indiegogo, including Joya Iverson who successfully raised $29,525 for her new venture Tin Umbrella Coffee Roasters – a whopping 160% of her original goal of $18,500.
Here are some more fun photos from last night’s event:
That’s it for now~ I’ve got lots more to do before this campaign ends . . . AND before we launch Slowflowers.com. Hoping to have a *beta* (soft launch) to share in the coming weeks. That’s the plan and my design and programming team is working tirelessly to finish. Stay tuned!
January 23rd, 2014 at 9:43 pm
Debra, on so many levels, it was SO great to meet you last night. I’m so excited to share your project, and to have a locally-grown flowers for sale, in the coffee shop for Valentines Day. I hope it will be a huge hit and the start of so many good things to come.
Cheering you on,
January 23rd, 2014 at 9:44 pm
PS. I hope it’s OK if I “steal” your photo of all of us, so we can promote you on our blog. 🙂
January 23rd, 2014 at 10:18 pm
thanks Joya ` and YES, those photos are yours for whatever you need~
see you soon! Debra